Apr 3, 2025 | by Brad Bichey
As CEOs, healthcare leaders, and sales professionals in the medical device industry, our primary goal is to support our surgeon partners and enhance patient outcomes. However, achieving this extends beyond simply providing innovative medical devices—it involves understanding and leveraging modern digital marketing strategies to help surgeons attract and engage patients effectively. A fundamental component of […]
Mar 31, 2025 | by Andrew Bichey
Approximately 65 percent of digital marketers consider link building the most challenging aspect of SEO in digital healthcare. For surgical practices navigating the competitive healthcare sector, this challenge is particularly acute as online visibility directly impacts patient acquisition. As a surgeon, you are uniquely positioned to leverage reciprocal backlinking effectively. Your professional status and expert […]
Feb 25, 2025 | by Brad Bichey
Meeting Patients Where They Are The healthcare landscape is undergoing a profound transformation, driven by evolving consumer expectations, rapid digital advancements, and a growing reliance on online platforms for healthcare decision-making. While trends were shifting slowly over a decade ago, the COVID-19 pandemic accelerated these shifts, leading to an unprecedented demand for virtual care, convenience, […]
Feb 13, 2025 | by Brad Bichey
Unique Prior Authorization Notes in Seconds | Nemedic The administrative burden of Insurance Prior Authorizations is impacting all surgeons. It’s a universal problem fueling physician burnout and staff turnover across the nation. Unfortunately, unethical prior auth denials hurt patients every day. This video shows a simple example for Eustachian Tube Dilation note creation for use […]
Feb 11, 2025 | by Brad Bichey
Meeting Patients Where They Are The healthcare landscape is undergoing a profound transformation, driven by evolving consumer expectations, rapid digital advancements, and a growing reliance on online platforms for healthcare decision-making. While trends were shifting slowly over a decade ago, the COVID-19 pandemic accelerated these shifts, leading to an unprecedented demand for virtual care, convenience, […]
Feb 4, 2025 | by Brad Bichey
As a healthtech CEO, I frequently observe one fundamental truth: today’s healthcare consumers expect immediate, seamless interactions—much like the on-demand experiences offered in other industries. For surgeons, surgical practice administrators, and medical device executives, are you aiming for a 20% growth in 2025? If so, optimizing patient engagement in your practice or the practices you […]
Jan 28, 2025 | by Brad Bichey
The AI Era As artificial intelligence (AI) continues to gain traction in healthcare, it promises to streamline clinical workflows, enhance diagnostic accuracy, and improve patient outcomes. However, the potential for increased efficiency may also bring unintended consequences for physicians—particularly when it comes to compensation models. If not carefully managed, the integration of AI can exacerbate […]
Jan 13, 2025 | by Brad Bichey
The Three Types of Goals Process Goals Definition: Specific, controllable tasks and activities aimed at improving daily performance (e.g., mastering a new surgical technique, optimizing patient triage). Value: In healthcare, focusing on these tasks allows surgeons and their teams to take direct ownership of progress. Process goals are the foundation for sustainable growth because they […]
Dec 30, 2024 | by Brad Bichey
Definitions Asynchronous Communication: Communication that does not occur in real time. Participants can send and receive messages at their convenience, and there is no requirement for an immediate response. Examples: SMS (text messaging) and email. Synchronous Communication: Communication that occurs in real time, requiring all participants to be present and engaged simultaneously. Example: Phone calls. […]
Dec 8, 2024 | by Brad Bichey
Preventing United Healthcare Denials of Care: A Professional Guide for Surgeons Brad Bichey MD MPH, CEO Nemedic, Inc. December 8, 2024 Recent data highlights a troubling trend in healthcare: the denial of necessary care by insurance companies. According to ValuePenguin, United Healthcare denies 32% of all claims—a figure significantly higher than industry averages. For surgeons […]
Nov 24, 2024 | by Brad Bichey
In the ever-evolving landscape of healthcare, patient engagement has emerged as a critical component for delivering superior care and achieving business growth. As a surgeon, a practice administrator, or maybe a medical device executive reading this… have you considered the profound impact that 24/7 patient engagement can have on a surgical practice? Understanding its importance […]