How Deep Conversion Tracking Transformed ROI for This Practice

Jun 12, 2025 | by Andrew Bichey

Most Clinics Don’t Know Their True Cost Per Scheduled Patient

Ask most Surgeons or healthcare marketers what their actual cost per booked patient is and you likely won’t get an answer, at best you’ll get guesses. Without reliable tracking, it’s nearly impossible to tie ad spend to actual scheduled patients. At Nemedic, this always bothered us because it ultimately leaves surgeons in the dark when deciding where to allocate the marketing dollars for their practice. When you use Deep Conversion Tracking from Nemedic, you’ll get a real cost per scheduled patient number.

Line graph showing the smoothed trend of cost per scheduled patient over time, illustrating reduced cost after implementing Deep Conversion Tracking
Figure: Smoothed Cost Per Scheduled Patient Over Time

We Deliver Measurable ROI—Not Just Clicks

Most marketers focus on impressions, clicks, and calls. These are fine, but they aren’t what actually drives your practice: booked appointments. With our system, you’ll know exactly what you’re paying per scheduled patient. We assign a real value to each scheduled consult, and Google’s AI learns to optimize toward that outcome—whether your consult is worth $500 or $5,000. The result? Google starts sending you more of the patients that matter most, creating more predictable schedules, revenue, and cash flow.

  • More predictable schedules
  • More stable cash flow
  • Higher returns on your ad dollars

This Doctor’s Results Speak for Themselves

We implemented Deep Conversion Tracking for this practice in March 2025. Before DCT, the clinic saw wide swings in cost and minimal correlation with revenue. They were considering not running ads at all. After DCT, both the cost per scheduled patient dropped and monthly revenue surged.

📉 Cost per Scheduled
📈 Revenue Over Time

Graph showing ROI improvement over time with implementation of Deep Conversion Tracking, illustrating rising revenue and falling cost per scheduled patient
Figure: ROI Growth Following Implementation of Deep Conversion Tracking

In May alone, ad spend dropped to $2,920.80 while generating $55,000 in revenue—an 18x return.

No Management Fees. Just Results.

Unlike typical marketing agencies that charge thousands each month in management fees, we only charge a percentage of the revenue generated per scheduled patient.
💡 No shows? You don’t pay.
📈 Real performance? You only pay for what converts.

Our pricing model aligns with your success. You get full transparency into what you’re paying, what you’re getting, and how it’s performing—week after week. No retainers. No hidden fees. Just a clear path to scaling your practice with confidence.